KRG is a Social Media Marketing consultancy. We help brands utilize the social-web for advertising, customer service and audience research purposes:
- Dialogue with customers and new audiences in forums where they are organically present
- Study the interactions - positive, neutral and negative - to gain insight and ideas
- Gather intelligence about your competitors
- Monitor and protect your brand reputation
Our expertise covers all facets of Social Media Marketing: Strategic Planning, Content Development, Program Execution, Analysis and Optimization.
KRG is adept at developing social syndication networks that leverage popular social-nets like Twitter, Facebook, YouTube, LinkedIn and Slideshare as well as engaging people within niche online communities and blogs.
We also offer consultation to agencies/clients on developing a Social Media offering or augmenting an existing practice. This includes: program definition, go-to-market strategies, outreach tactics, staffing options, connection tools, analytics and other operational considerations.
Brands we've provided Social Media Marketing advisement to include Intel, Jenny Craig, Autodesk, State of Oregon, InFocus, Microsoft, Sun Microsystems, Outrigger, VirtualMo and Lincoln Health Center.
Keith Gerr's presentation on Social Media Aggregation & Syndication presented at the AMA Portland Professional Series
Now that you’ve taken your company or your personal information into many different social media sites, you may be finding that it’s time consuming having to go to each property to make updates and listen/respond to followers. Increasingly, businesses and consumers are turning to social aggregation services like RSS and sites like FriendFeed to manage (and controllably expand) the 24/7/365 stream of information. This presentation from AMA Oregons Professional Development series covers:
• The current state of social media aggregation
• Evaluation of tools and services
• Practical techniques for users at all levels
• Where social media aggregation is headed